Model agencies are expanding their searching for new faces for modeling through online network where they are taking the full advantages from online social networks such as Twitter. Both the models to be and the online model agencies are getting the advantages by using Twitter to promote the model and to search for model. Hila Noorzai is one of the models who are currently transforming the social network as her online portfolio where she and the rest of the models are posting and sharing their photos often in a hope that the verified online modeling agencies are noticing their tweets and hire them.
The online modeling agencies are using Twitter as their preliminary assessment whenever they are looking for fresh faces for representing their clients’ projects. The term preliminary is emphasizing the fact that the models still need to come to the modeling agencies’ office for clarification because the online photos that the girls are sharing could have been edited by using photoshop program or other photo application programs. Not only the models and online modeling agencies which using the Twitter, but also fashion designers and fashion houses where they randomly look for new girls who eligible to sign endorsement contract to represent the new fashion line or fashion trends.
There are many fashion houses and each of them is carrying different fashion style, philosophy, and of course, representing certain social status as well. Models on Twitter is usually what the fashion houses are referring to the girls whom they discovered or scouted from Twitter and from the several potential girls, only few of them who are offered modeling contract because they have very unique facial structure. Unique facial structure is what online modeling agencies and fashion houses are looking for because models that have unique facial structure could represent different image and style during catwalk and photo shoot sessions.